Growth Marketing 101

As seen at Google & Slack

Career Success
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Holly Chen

Holly Chen

Former Slack & Google Growth Lead

Growth Marketing 101
Learn how to grow a company, master the new disciplines of ‘Growth’ and ‘Growth Marketing,’ and hear about the people, strategies, and myths behind growth from Google and Slack’s Holly Chen.

Growth Marketing 101

11 Episodes


3 min

1. How Was Growth Born?

13 min

2. What Is Growth?

12 min

3. Growth at All Costs

16 min

4. The rise of Growth Marketing and Growth Product Management

13 min

5. Growth Marketing channels

16 min

6. Growth Product Management

17 min

7. Key principles in driving growth

16 min

8. Grow with $0

19 min

9. Grow with $1M

21 min

10. Growth team

14 min

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